“A Day without Sunshine”: History and Mythmaking in the 1978 Orange Juice Boycott

Whether or not it was true, the story itself became a force in history, lending real strength to two emerging movements.

Lecture Description

In the late 1970s, gay-rights activists faced off against evangelical pop singer and Florida orange juice spokeswoman Anita Bryant. Their boycott against Florida Orange Juice has become the stuff of legend among LGBTQ+ activists and conservative Christians alike. But archival research contradicts popular narratives about the boycott’s success. This talk examines the relationship between mythmaking and history, and demonstrates how a story can wield its own power and make real change.

CATEGORIES

LGBTQ+ Social Movements

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Emily Suzanne Johnson

VIEW SPEAKER : Emily Suzanne Johnson


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